Google has recently updated its excellent free web analytics package to provide us with even more useful measures and reporting for our websites. The new set-up and interface is great and is an improvement to what we had previously, which was already very useful. The new interface however is much more intuitive, with easy to understand graphical images and help screens. We recommend Google Analytics to anyone that requires in depth reporting on their website and the new version is very user friendly.
Report Changes
There have been a few changes to the export reporting function that are worth a look. These include the ability to now export reports in PDF Format, which show not only the figures, but the graphical representation of information. Users now have the choice to report in PDF, XML, CSV or TSV formats.
Receive Reports by Email
Users can set-up reports to be emailed to colleagues and clients on daily, weekly, monthly or quarterly manner and in whatever format they want i.e. PDF, XML, CSV or TSV.
To check out an example of the new Analytics reporting, please click on the link below to be taken to a graphical PDF report of Com.Motion's website traffic sources for the month of May 2007 - Com.Motion Traffic Report.
All in all an excellent upgrade that takes your analytical measurements to the next level. At the moment, the new Google Analytics interface is running alongside the previous one so you will be able to continue to use the older version until July 18th 2007.
For more information on Google Analytics, follow this link - Google Analytics Blog
Let Com.Motion help you with your Analytics, follow this link to find out more - Analytics
