Thursday, November 29, 2007

How Google Lists Search Results






Matt Cutt's from Google's webspam team talks about the anatomy of a search result and gives some useful tips on how you can help improve how your site appears in Google's results pages.

This talk covers everything you'll see in a search result, including page title, page description, and sitelinks, and explains those other elements that can appear, such as stock quotes, cached pages links, and more.

Matt uses Starbuck's Coffee website as an example.



The sound quality is a little fuzzy to begin with but stick with it for some useful tips and advice. More information can be found on the Google Webmaster Blog.